UX Design process can be simplified to four steps:

• Research:
  A thorough research on what is trending in the market, user research, product research.
• Design:
  Designing the application based on the results of the research.
• Testing:
  Testing to understand how user friendly the design for the end-user.
• Implementation:
  Launching the design for consumer use after ensuring it meets the required criteria.

The cost of a typical UX design project can vary significantly depending on several factors, such as the scope and complexity of the project, the experience and expertise of the UX design team, and the specific requirements and goals of the client. UX design projects are often priced based on factors like the number of screens or pages, the level of interactivity, and the amount of research and testing involved. Hourly rates or fixed project-based fees are commonly used pricing models.

UI/UX Designers work towards creating a smooth user experience while maintaining a unique design for the application. To achieve this you can use a variety of design tools, some common ones are Figma, Sketch, Adobe Photoshop, Adobe Illustrator, InVision, Proto.io.

Some common UX design deliverables include wireframes, interactive prototypes, user personas, user journey maps (using mind-maps), usability test reports, and style guides or design systems. These deliverables aid in communicating and implementing the intended user experience during the design process.

UX designers conduct market research on consumer patterns, product development, design and strategies to create a unique user experience for your required application.

These are just a few challenges you may encounter:

• Lack of Clarity:
  UI/UX design has recently started gaining traction in the job market, thus there is no clarity on proper job titles, functions or pay. This lack of clarity can result in them being undervalued.
• User Constraints:
  UI/UX designers have to conduct thorough user research to ensure they create an optimal experience for the end-users, but it is difficult to employ people for interviews or tests to build this data.
• Budget:
  UI/UX designers most of the time have to create the best user experience but with a limited budget. They have to be creative with their methods to achieve this.

Lean User Experience (Lean UX) is a team-based approach to building better products by focusing less on the theoretically ideal design and more on iterative learning, overall user experience, and customer outcomes.

Lean UX design extends the traditional UX role beyond merely executing design elements and anticipating how users might interact with a system. Instead, it encourages a far more comprehensive view of why a Feature exists, the functionality required to implement it, and the benefits it delivers. By getting immediate feedback to understand if the system will meet the fundamental business objectives, Lean UX provides a closed-loop method for defining and measuring value.

Personas are fictional characters, which we create based upon our research to represent the different user types that might use our service, product, site, or brand in a similar way.

Creating personas will help us understand our users’ needs, experiences, behaviors and goals. Creating personas can help us step out of ourselves. It can help us recognise that different people have different needs and expectations, and it can also help us identify with the user we are designing for.

Personas make the design task at hand less complex, they guide your ideation processes, and they can help you in achieving the goal of creating a good user experience for the target user group.