Over the past few years, the mobile gaming market in India has seen tremendous development. This expansion has been significantly supported by the growing use of cellphones, rising internet usage and reasonably priced data plans. It is crucial for businesses to successfully harness this market as the sector continues to grow. A technology partner can offer many advantages, including experience, infrastructure and scalability. This blog examines how companies can profit from the explosion of mobile gaming in India by forming strategic partnerships with tech industry leaders.

Understanding the Mobile Landscape in India 

With millions of players across all age groups and demographics, India has one of the largest gaming markets in the world. The wide acceptance of mobile gaming has been greatly accelerated by the accessibility of low cost cell phones and  data plans, along with the increase in  internet access in both urban and rural areas.

The player base in the Indian gaming market is broad, including a mix of competitive players, esports fans, and casual gamers. They have become incredibly devoted to casual gaming, multiplayer online battle arenas (MOBAs), and esports, since they are simple to pick up and play. On the other side, MOBAs include a competitive component and draw more devoted players. Professional competitive gaming competitions known as “esports” have seen a sharp increase in popularity, attracting large investments and audiences. 

For the purpose of creating effective gaming methods, it is essential to comprehend the interests, routines, and spending patterns of Indian players. Companies must remain aware of industry trends, such as new game genres, well-liked themes, and interactive social aspects that improve the gaming experience.

Benefits of Partnering with a Technology Partner:

For businesses entering the Indian mobile gaming market, partnering with a technology partner has many benefits. These include having access to the infrastructure, specialized knowledge, and scalability necessary for success in the quickly expanding gaming sector.  Technology partners provide industry-specific expertise, critical infrastructure, and support that helps  design games, localize them for different markets, attract users, monetize them, and analyze their data. Companies can use these resources and experience to their advantage, giving them a competitive edge in the changing mobile gaming market. Let us now look at the different benefits of partnering with a technology partner : 

• Knowledge and expertise: Working with a technology partner that focuses on the gaming sector, helps provide access to industry-specific knowledge and expertise. They can provide information about user preferences, market trends and the Indian gaming industry, helping businesses make clever judgments and create successful gaming strategies.
• Infrastructure and Scalability:  Technology partners have infrastructures, like servers, cloud computing capabilities, and network resources that help meet the demands of an expanding user base. As a result, businesses can scale their operations easily and give gamers a flawless gaming experience.
• Game development and Localization: Technology partners can assist in game development, offering expertise in areas such as coding, graphics, and game mechanics. They can also help localize games to cater to the diverse Indian market by adapting content, language, and cultural elements, ensuring a more engaging and immersive gaming experience.
• Quality Testing and Assurance: A technology partner may help to ensure the quality and stability of games through thorough testing. A range of testing approaches, such as functionality testing, compatibility testing and performance testing can be used to find and fix problems before launching the game. This can help guarantee Indian gamers a smooth gaming experience, increasing user satisfaction and retention.
• Regulatory Compliance: Navigating India’s regulatory environment can be challenging, especially when it comes to data security and privacy. Technology partners with  knowledge about local laws can help businesses comply with regulatory requirements, protect user data, and guarantee a secure gaming environment. By doing this, you build confidence among the participants and reduce any potential legal concerns.

• Data Insights and Analytics: Technology partners help access data insights and advanced analytics tools that can help businesses  learn important information about user behavior, playing patterns, and preferences that can be used to improve games, target markets, and create more individualized experiences. With the help of this data-driven strategy, businesses can also improve player engagement, increase revenue, and make wise decisions.
• Cross-Platform Compatibility: The gaming industry in India caters to a wide variety of devices and operating systems. Cross-platform compatibility can be ensured with the support of a technological partner, making it possible for games to be easily accessed on a variety of gadgets like PCs, tablets, and mobile phones. As a result, the game’s audience and influence are greatly increased.
• Community & Social Features: For long-term success, creating a strong gaming community is essential. Technology partners can offer features and tools that encourage social interaction, such as multiplayer options, chat systems, and leaderboards. These community-building elements encourage cooperation, participation, and competitiveness among players, resulting in a thriving gaming environment.
• Continuous Technical Support: Glitches and other technical problems can have a detrimental effect on the playing experience. An IT partner can provide round-the-clock technical support and maintenance services, assuring quick problem-solving and reducing downtime. This fosters a loyal player base and maintains a positive reputation among other players.
• Global Market Expansion:  Businesses can successfully navigate global marketplaces and develop a strong presence on a worldwide level by utilizing the expertise and network of a technology partner. Technology partners with global reach and skills, can help businesses explore markets outside of India. They can offer insights  on cultural factors, worldwide gaming trends and distribution methods. Businesses may access a  wide variety of players globally by localizing games and tailoring them according to different regions. This expansion helps create new revenue sources and business prospects. 

In conclusion, businesses looking to capitalize on India’s growing mobile gaming market should consider partnering with a technological partner. Businesses can get the specialized knowledge, infrastructure, and scalability necessary for success by working with a technology partner. They can get access to industry specific knowledge, game development skills, localization expertise and support for user growth and revenue. Moreover, by utilizing global market data and distribution networks, technology partners can  help businesses increase their presence globally. Businesses can position themselves at the forefront of the mobile gaming industry through successful partnerships, seizing the enormous prospects and establishing long-term success in the Indian market and beyond.

Being one of the top game developing companies in India, GoodWorkLabs is  known for its expertise in gaming and game art outsourcing. Whether it is for iOS, Android, Windows, Mac, or the Web, our specialized Games Development Services division offers clients end-to-end solutions for building captivating and immersive gaming experiences. Our extensive clientele, which includes major gaming studios, indie developers and interactive entertainment corporations like Sesame Street, Google, Unilever, Galli Sim Galli Sim and many more, serves as a testament to our experience in gaming and game art outsourcing. 

For game development, we employ agile game development approaches (SCRUM). We rapidly move from concept art, to storyboarding, character sketches,  creation of the final, high-quality 2D and 3D characters, backdrops, animation, and the rest of the game’s environment to develop a great and high quality game. Along with 2D and 3D games we also develop and produce core and casual games, augmented reality and virtual reality. 

To learn more about our Gaming Development Services please do visit our website. 

Enough has been spoken and heard about artificial intelligence and machine learning. Most of us are aware of these technological jargons. We are in a world where we must have come across these technologies on a daily basis, but little do we know deeper about it. From tech to voice to face enabled devices, we all have witnessed a dramatic evolution of technology in the last decade. It did not only contribute towards the transformation of the internet and software industry, but also the lives of individuals – you, me, and us!

Technologies related to AI and ML is expected to grow in the years to come. Even many social media platforms are today investing ample amount of money in the development of AI techniques to keep their audiences hooked to the platform. Over-viewing the mobile app industry, it is not a hidden fact that today most of the mobile applications are built on AI and ML technologies. Today, we have mobile applications for all our activities – shopping to dating, food to fashion, travelling to surfing, etc.

According to a report by Statista, the global artificial intelligence market is expected to grow greatly by generating 118.6 billion revenue in 2025. Viewing that, the future of AI and ML technology looks very promising. Therefore, it is a great time to incorporate some AL and ML techniques in your mobile application. Let us look at how two of the leading the AI and ML techniques can help build a trending mobile application:

Predict User Behaviour 

You must have used Amazon or Myntra. Did you get what we are hinting at?

Yes, those suggestions, recommendations, and notifications. They provide you with the most similar products you are looking for. How do you think this happens? Is there is a fairy in the app? Yes, there is and she exactly knows – what you are looking for, what you like and what you don’t, what excites you and what makes you add the items in the cart. Well, no points for guessing, she is AI and ML.

AI and ML mobile applications developed by top AI and ML app developers help the businesses and their marketing teams to understand customer behaviour and psychology. The insights drawn provides information on customer choices, preferences, buying patterns, and budgets by capturing data such as age, location, gender, buying frequency, spending capacity, etc. It is the perfect integration of in-depth data learning and observing the user behaviour across all devices that help create a 360^o view on customers. The data so collected enables the brands to approach each customer group and deliver products that perfectly fit their individual needs.

Virtual Assistants 

Hey Siri! “Go on, I am listening” – Siri (Well, there’s someone ‘listening’)

That is how we connect with our smartphones these days, don’t we? Siri, Alexa, and Google, all are changing the digital way of communication with our phones and mobile applications. The technology helps you use your phone or a mobile application while you are performing some other task. It has made the user experience much seamless and fruitful.

This technology has further strengthened the trend of online shopping. Today, 95% of online shopping in the world is made through voice commands and that shouldn’t be a surprise. Industry to industry, virtual assistants are greatly impacting and disrupting the way consumers purchase and retailers sell/market.

Are you still wondering how can you invest in AI and ML? Lets us connect to understand your requirements and help you with an AI and ML based mobile application. Connect with us at +91- 9863077000 or [email protected].

Coronavirus 2019 is surely a sour pain for all of us. Little did we know that it would take an epidemic to change our lifestyle upside-down. People locked up, offices shut, roads empty, and socialising became a nightmare. These tough times have not only affected individuals but also the companies and government, as all countries in the world have had a major hit in their economy. It would not be wrong to say that in future, the world will never be the same as it used to be. Many businesses are likely to be shut if they do not evolve and adapt during the pandemic, and many new opportunities will emerge.

Who knew that the words like social-distancing and contact-less experience would disrupt our lifestyle and be a norm someday. Well, it is now, and we can not deny that. No matter what businesses you are in, you will have to adapt to this change, sooner the better. This is the time when you need to pay closer attention to consumer demands than ever and adapt accordingly. For instance: Zomato – an online food delivery app started delivering groceries as that is the need of the hour.

Talking about the mobile application, today, many governments are using this technology to track the movement of COVID-19 infection amongst the community. Thereby enabling them to take necessary actions in respective regions. Likewise, a mobile application that will solve the current problems faced by consumers will grow and evolve. Consumers are looking for contact-less experiences and the app development domain offers the same seamlessly. Therefore, mobile application development will strengthen the new norms and trends furthermore.

Let us take a closer look at the industries that can take advantage of mobile application development during this new normal:

Education Technology 

With no clear picture on when the schools and institutes are going to be open, the demand for online and digital learning will boom the sector of education technology. Children have already started learning online – from attending a virtual lecture to submitting their assignments. What was once started as a value add for kids to upskill has today become an integral part of learning. There are quite a few education apps available, and there is a lot more scope for the new ones to make their way and gain the maximum of the situation.

E-commerce 

Even if the malls and shopping complexes open, there is going to be a fear-factor in the consumer’s mind to physically go and shop. From safely packed food/goods to contact-less delivery, many e-commerce companies are following the new norm. A ‘contact-less’ or ‘zero-contact’ delivery limits the chances of contamination. Therefore, the e-commerce mobile applications are here to stay and rule the retail sector across the globe.

Teleworking 

Working from home is no more a taboo, organisations have seen an increase in productivity during this phase and it is defiantly going to be an accepted norm. This could be possible because of few teleworking applications as they help the teams to stay connected as they were during the regular days. From online meetings to sharing the tasks, teleworking mobile applications provide it with all for end-to-end communication with your teams.

Health and Fitness 

The pandemic has taught us the importance of a healthy lifestyle more than anything else. People now are more focused to enhance their physical and mental well-being. Hence, many consumers are now investing a lot more time on their health and giving it utmost importance. Mobile applications that provide a holistic health solution for mind, body, and soul is well accepted by the consumers. In a nutshell, it cost us a pandemic to understand how important our health is. This is one of the foremost reasons for the growth of mobile applications in the health and fitness industry.

App Payments 

No cash, no cards. They can be contaminated! Consumers along businesses have become very mindful about the contact-less experience and are motivated to pay using mobile applications. Once marketed for its convenient, fast, and effortless transactions, mobile app payments today advocate safety and health factors. So much said and done about the digital transactions, it has only been possible by a pandemic to make people understand that it is ‘safe’ and ‘reliable’.

OTT

Being home locked all day, people are exploring more and more options for entertainment as they have all the time in the world. Televisions are airing old and dated content, whereas OTT platforms are bringing new-age content from their stocked library. Despite watching some dated series, audiences are more interested in consuming new and fresh content each day. Seeing the growing demand for OTT platforms, many film producers are now considering to release their movies online at OTT mobile applications. For some time consumers will avoid visiting theatres and multiplexes. Therefore, this will further spurt the OTT industry.

In the days to come consumers will choose interactive mediums and applications that are safe, reliable, and disruptive. From eduction to payments, the pandemic is truly making India digital. Should you be planning to develop a disruptive mobile application in conjunction with the latest trends, then contact us at [email protected] or  +91- 9863077000.

In the last decade, almost every day, we have witnessed an emerging usage of smartphones and applications that support them. The mobile application industry has reshaped the businesses, organisations, individuals, and customers. Irrespective of the domain or sector you are in, it is necessary to integrate the latest mobile application development to get more reach, conversion, and growth. Therefore, it would not be wrong to say that smartphones today are transforming business models, customer behaviour, operation models, and marketplaces.

In a report by Statista, it is clear that the mobile application industry is expected to reach $693 billion in 2021. Meaning, there is a great opportunity for the mobile app developers, and the year will generate more and more demand to create mobile applications that stand out and see the day of light.

Let us look at some of the emerging trends in the mobile application industry that can help you build a mobile application that is with and ahead of times:

AI and ML apps to make smartphones smarter 

Artificial Intelligence (AI) and Machine Learning (ML) go hand in hand while building a mobile application. They are taking a centre stage of almost all technological advancements and innovation for they ease the life of customers, businesses, and employees. Apart from making life easy, they also contribute to saving time, effort, and money for mobile app developers and businesses.

Using AI and ML has lead businesses to understand user behaviour at a much deeper level. This indeed helps them solve complex business problems which would have been tough to gauge without interacting with users/customers. The simplest (or to say commonest) example of AI and ML apps is the usage of chatbots, Siri, and google.

Selling an experience through AR and VR

Known as extended reality, Augmented Reality(AR) and Virtual Reality(VR) is here to stay. Widely used for mobile gaming applications, this trend is slowly set to change by bringing in more meaningful experiences for the users or customers. It is predicted that this technology will be widely used on social platforms for branding and targeting potential customers through AR/VR apps. For instance: Creating an Instagram filter to promote your brand and engage the audiences.

Also, today many real estate developers are providing AR/VR videos for the audiences to experience their upcoming projects and taking informed decisions. This has helped them to set clear expectations and get faster conversions.

Talking about the worldwide market of AR and VR technology, Statista predicts that the business value will hit to $209 billion in 2022.

Wearables, the emerging fad

Expected to reach $44.2 billion by 2020, the wearable industry will change the everyday lifestyle. From healthcare to e-commerce all are banking on this trend to increase the engagement and revenue. The integration of wearables serves as a key to innovation and technological development.

Apple watches have pioneered this trend, and with their latest WatchOS update, they have made it clear that the Apple Watch apps will no longer require a companion iOS app. Meaning, the world of smart wearables will now be just as wide as that of smartphones.

On-demand apps, a change maker

Today we have an application for almost all our daily needs and chores – from delivery to travel, OTT to banking, and home-spa to healthcare. This is all possible because of the on-demand application developers. To develop an application that brings in change, you need to vision problems from the end-user point-of-view, anticipate, research, and then develop a solution.

In a report by Shamika Ravi and Niam Yaraghi, it is predicted that the on-demand application industry is expected to generate $335 billion in revenue. Therefore, most industries will make use of this successful business model by embracing on-demand application in their businesses. On-demand mobile applications will disrupt the way we life, work, travel, shop, and relax!

IoT, enabling a seamless experience

Living in a world of interconnected smart gadgets, we can see that Internet of Things (IoT) has already become an industry that is here to deliver a real-time experience which is seamless, fast, and valuable. IoT’s integration with mobile applications has brought in a change in inventory management, buying behaviour, digital marketing, etc. As the demand for IoT gadgets is increasing day by day, there is going to be increased demands of IoT-enabled applications as well.

With many applications being developed each day, the mobile application industry will continue to expand at a rapid pace. This will lead to more disruption thereby making way for newer trends that will change the way we all live, work, and play! Having said that, to stand out in the market and be alive, the businesses will have to anticipate and stay updated with the latest technological developments.

Should you be planning to develop a mobile application that will engage your customers and increase your revenue by using the latest trends, then contact us at [email protected] or  +91- 9863077000.

Have you have ever thought to yourself how much time do we spend using our mobile applications? A study says on an average people spend about three hours a day using their mobile applications. That is not surprising, after all, we do almost all daily tasks using these mobile applications – messaging, booking a ride, shopping online, playing games, banking, dating, etc. Smartphones and mobile applications have today become an integral part of our lives and society.

This pretty much says why a business needs to adopt mobile applications to lure and engage customers. These apps can help businesses drive more customers and already many companies are soaring high in the app store and play store.

Top app-based businesses like Swiggy, Zomato, AirBnB, Amazon, Uber, etc have adopted the mobile app trend and have become one of the largest companies in India and aboard. In India, this trend influenced many mobile app development companies in Bangalore, Mumbai, Pune, and Delhi to develop advanced apps for their clients to engage their customers and increase their business revenue. Irrespective of what business you are in, you should get a mobile application to simplify or ease the business operation.

Taking so much about the importance of having a mobile application for your business, let us look at five key factors that can make or break your dream application:

Invest in research

If you want to build an application that soars high in the app skies and strikes an engaging cord with your target audiences, then you should invest a lot of time in research before you start planning. Research the current trends in the app market and study about the upcoming or expected trends in the industry. Dig deeper and gain insights into the consumer demands and preferences. With this in-depth study and research, you should be able to analytically understand what kind of apps are popular among smartphone users.

Also, spend some time understanding the applications from the user perspective. Download the most popular apps, and get a first-hand experience of them. This shall help you understand the user experience, the interface, and the functionality of the app. Yet another way to learn through user’s perspectives are the reviews left on the app store and play store. You can find more about the loopholes and the best features here. This research will enable you a great foundation to work on.

Make clear objectives

An aimless app is just like an arrow in the dark – you don’t know where you are headed. Without a definite aim or objective, your application will surely be a failure. So get it right to the T! You can not afford to miss this. You should know why are you building a mobile application? Is it to engage your audience? Is it to increase revenue? Or is it to help people?

Without understanding the aims and objectives a mobile app, it will be impossible to – zero down the features, create a platform strategy, design UX/UI and ultimately develop an app. So get the aim right as that is the soul to your app.

Know your target audience

The most crucial step, for this, decides the success or failure of your mobile application. Therefore, identifying the right target audience plays a vital role in developing a mobile application and its features expansion. Put some time in doing primary research through surveys and interviews followed by studying the online forums to understand your market and audience. As all applications are here to solve some of the other problems, the ‘target audience’ should never be a work of guess.

You know who your target audience research is ready when you can answer these questions – Where are they located? What is their age group? What is their gender? Which income level do they belong to? What interests them? What is their occupation? What smartphone do they use? etc. Answers to these will help you create audience persona to visualize the needs of your audience sets. This step further strengthens your foundation, so be clear about who your target audience is.

Choose the right platform

Currently, there are three most popular platforms for smartphone applications. They are – android, iOS, and Windows. While android is largely common and there are many users to it, it surely can help you get a large number of downloads. But do keep a note on if your TG uses an android? Yes, you got that right. The platform strategy and selection depends on where the TG lies.

The best strategy that most app developers follow is to start with one platform, wait for the results, gather insights, and then move to a different platform. Choosing the right platform completely depends on the target audience, use, features, and pricing. Once the strategy and budget are ready you can develop a native or a hybrid mobile application.

Get the features right

The feature is the only factor that can make you stand out in the crowd. The more unique, the better. Needless to say, that your mobile application should be innovative, creative, and have easily accessible features. With everyday advancements in the smartphones and mobile application industry, it is now possible to integrate the features of smartphones in mobile applications. Adding good features enhances user experience, but adding too many features can make your application complex and slow. Therefore, always keep only the necessary, leave the rest.

The above-mentioned factors are crucial in developing an app that helps your brand successfully connect with your user base. When done right, a mobile app can help you build brand presence, convert loyal customers into brand evangelists, and increase profit margins. As one of the top mobile application development companies in India, Goodworklabs boasts an enviable track record in delivering quintessential web and mobile applications. For more information, contact our technical experts today.

These key factors are crucial in developing a mobile application that helps your brand reach, grow, and connect at a deeper level. If you follow the golden rules to the T, you are bound to reinforce your brand presence and increase your ROI by adding more customers. GoodWorkLabs, is the leading mobile application developer based out of Bangalore, India, and the San Francisco Bay Area, US. Should you require any help in building a mobile application, then reach out to us at +91- 9863077000 or [email protected].

React Native Or Xamarin for App Development

The number of smartphone users has remarkably increased over the years which is evident from the pace at which this generation is going tech-savvy. The smartphone industry has seen a growth from around 2.1 billion users in the year 2016 to nearly 2.5 billion users in 2018.

Globally, over 36% of the world’s population owns a smartphone now as compared to just 10% in 2011. Google’s Android and Apple’s iOS are the most popularly used operating systems in the industry. Android leads the market with approximately 80% smartphone sales and on the contrary, iOS holds a 15% market share.

With this increasing demand for smartphones, the demand for mobile applications has grown to monstrous proportions today with more and more companies investing in them. Every day, thousands of apps are launching on both the platforms – Android and iOS. In 2017, Android users were able to choose from 2.8 million apps while Apple’s App Store had over 2.1 million apps.

The need for developing apps that work well over different platforms has increased. It makes it very important for developers to make their apps stand out in this overly crowded pool of apps. To develop great applications, a developer must be aware of the right set of tools required.

In the past, Android applications were written using Java while iOS applications used Objective-C and Swift. Currently, there has been a shift in this trend with the introduction of cross-platform development tools like React Native and Xamarin. Cross-platform development is basically designing applications that work well for both Android and iOS and other operating systems like Windows.

Earlier, developers had to write similar codes twice that would work for different platforms. With React Native and Xamarin, the development process has become easier. Not only are they cost-efficient but also save time and shorten the development cycle considerably.

The question that remains is which one between React Native and Xamarin serves as a better development tool.

For answering this, let us take a look at the detailed comparison between the two and then choose which one suits your needs the best.

Introduction to React Native and Xamarin

React Native is a cross-platform development tool that allows you to code using JavaScript while Xamarin uses C# for creating user interface codes. Big brands like Facebook, Instagram, Airbnb, and Tesla are using React Native and brands like Slack and Pinterest prefer Xamarin.

The key difference from the monetary perspective is React Native is a free tool that can be used to build applications while Xamarin does not offer a lot of features for free especially if you’re designing for a big enterprise.

7 detailed comparison between React Native and Xamarin

Here, we have outlined other differences for your perusal.

1. Development Environment

Both Xamarin and React Native are open source frameworks but the environment required for development is different for both.

For using Xamarin, you will have to download Microsoft’s Visual Studio. Visual Studio includes Android SDK which is a tool required for creating Android applications. For iOS, XCode is required which is only available for Mac.

For React Native, you will need to install Node and any other development environment tool to write JavaScript like Visual Studio and Atom. If you want to use React Native in a native way, you will have to download Android SDK and XCode, similar to Xamarin.

2. Performance

Xamarin allows you to run the fastest code for both platforms. Applications built on 64-bit code are faster as compared to  32-bit code. Xamarin supports 64-bit mode and it also provides the fastest UI by allowing developers to use native tools directly.

On the contrary, React Native does not support 64-bit mode on Android. It does not give very good results on iOS as well when it runs the fastest code but it does give you an option to custom UI designing frameworks which can use fast native widgets.

3. Code Compilation

React Native uses Just-in-time (JIT) compilation which converts program source code into native machine code just before the program is run. This cannot be done in iOS apps, so the developer needs to go back to the Android code and it does not happen the other way around.

Xamarin uses Ahead-of-time (AOT) compilation since JIT is not valid for iOS. AOT means that the code is compiled before starting an application. The reason behind this is security features don’t allow writable executable segments. This makes Xamarin a better choice.

4. Compilation Time and Development Speed

As your Xamarin app grows in size, it will require longer to compile. A bigger project means more compilation time, increasing the development time required as well as the cost.

On the contrary, React Native serves as a better tool since it does not require compilation as it uses JavaScript and it is scripted. It gives you the feature of hot reloading, which means you can simply reload the JavaScript by refreshing the app. It serves as an advantage since it allows you to test and modify React Native apps rapidly.

5. Debugging

Debugging an application code in Xamarin can be easily done since the debugging can be done in the same way as that of a .NET application using Visual Studio. This makes it a positive aspect of Xamarin.

Debugging with React Native is similar to debugging web applications. You can use the Chrome developer tool and also use third-party tools to debug such as Reactotron or Redux development tools.

6. Design

Xamarin allows you to design the UI in either a platform-specific way (by using XML for Android and storyboards on iOS) or you can use Xamarin. Forms which allows you to share the code for both Android and iOS.

React Native, on the other hand, allows you to customize visual components easier as compared to Xamarin, thus making React Native a better choice for developers because in any project a great extent of focus is stressed on the UI.

7. Framework

React Native uses a more modern one-way data flow for its development while Xamarin works with the MVVM framework style. Both frameworks are equally useful, depending upon the requirement of a project’s code.

Concluding the comparison between the two, it mostly depends on either a project’s needs or an individual’s requirements. However, if compared on the basis of their features, Xamarin can be a more preferred choice by developers as it provides a faster framework along with a classical approach. The biggest drawback of React Native is low performance and that it does not offer the native look and feel that Xamarin offers.

We made our points, now the choice is yours! 

Hybrid Mobile App Development

In 2019, the number of mobile phone users is estimated to reach 4.68 billion.  Hence, this is enough reason to stress the importance of having an online presence in the form of mobile apps. Now the next and major question is which approach to choose for app development, native or hybrid?

We understand that picking the perfect mobile development approach is a tough task. That’s why in this post, we have tried to clear the confusion by laying down circumstances in which Hybrid app development makes sense.

Why is Hybrid mobile app development more preferred?

As stated by the Ionic Developer Survey 2017, in which 13000 developers participated, 32.7% of developers are expected to completely abandon native app development for Hybrid app development. Also, there was a 700 percent decrease in developers developing exclusively with native tools.

Why Hybrid mobile app development outscores Native mobile app development?

Hybrid app development utilizes web technologies such as HTML5, JavaScript, and CSS while providing access to native platform features. The best examples of successful Hybrid mobile applications are Instagram, Basecamp, Yelp, and Uber.

These apps can access the native features like camera, contacts and at the same time, it runs on both Android and iOS.
With the advent of Hybrid mobile app frameworks such as PhoneGap, Ionic, and React Native, the options in mobile app development have diversified.

There are sizeable advantages for opting hybrid mobile app development.

To start with, the talent pool of Hybrid App developers is bigger than the native app developers, thus making Hybrid app development a cheaper venture than native apps. And you already know that every penny saved is a penny earned.

With Hybrid app development, multiple app platforms can be targeted without the requirement of maintaining multiple code bases. This, in turn, reduces the time to market and enhances the outreach to the users.

The following are key benefits of using Hybrid application development:

• Fast track development: single code base for all the platforms
• Easy to test and implement changes and scale to other platforms
• Inexpensive in all the aspects
  

Just like how every coin has two sides, there are some cons of opting for hybrid mobile app development as well. Consider this as well before opting for hybrid application development.

Disadvantages of hybrid mobile app development

Since a single code is used for all the major app platforms, it is difficult to match up with the performance of native apps. There are also some performance issues because of some device constraints in Android and iPhone. 

With the tech world evolving at a drastic rate, it will be difficult for organizations to stay updated with the latest features and hardware capabilities when they choose the hybrid framework. It is both a time consuming and cumbersome process altogether.

Why choose Hybrid App development?

Hybrid app development solves the chief purpose of fast-track development and a quick launch in the market. The added advantage is that it is inexpensive and there is no functional or visual difference to users.

Furthermore, hybrid apps are perfect for startups who desire a quick lane to market. Quick prototyping helps in getting an early feedback, so that unnecessary expenses on development can be avoided later. All you need is to build a Hybrid MVP and test your concepts, if it satisfies all the standards, move ahead with developing the Hybrid app or migrate back to the native app.

It is a general perception that hybrid app development has several constraints with custom features and that developers can only use the features that can be wrapped in a native container. But, the real fact is Hybrid app can cover up to 90% of standard features.

Also, the possibility to create something new with the modules already written in native for specific platforms is very high.

Another great usage of hybrid development is when you need an inner ‘corporate’ purpose app like conference apps, events and such. These applications are distributed via links and not uploaded on the Google Play or App Store.

How to decide whether Hybrid is the right choice for your business?

There is no clear choice when it comes to native or hybrid. No matter which option you pick you will have to make certain compromises. Your decision should obviously be based on your requirements, skills of developers, and budget.  Also, there are few mandatory questions that you must ask yourself before arriving at any decision.

Do you have strict budget constraints? If yes, then the hybrid app development will solve your purpose. On the contrary, if your app requires a lot of unique features in your app then native app development should be your first choice.

Summing-up

The decision of choosing the right approach for app development is not an easy one. It is like choosing between an iPhone or Android phone. The best approach to choose is to make a list of priorities and then test both app development approaches for appropriateness.

Also, the choice of app development approach varies with the project complexity. With all the pros and cons of hybrid and native app development in mind, you can make an educated decision.

If you would like a FREE consultation on the best approach for your App development needs, then drop us a quick message here

What are Progressive Web Apps

Progressive web applications (PWAs) can offer user functionalities such as push notifications, working offline, and device hardware access and still load like regular web pages or websites. 

PWA apps are reliable, fast and engaging. The app should load regardless of the network condition even if the device is offline or has a slow connection. The app must be fast and give prompt responses to the users. Progressive web applications should provide user experience equivalent to the native apps. For example, PWA can use device capabilities and show custom icons to ensure quick load time.

In simpler terms,  PWA is a website with mobile experiences that is more pleasant than the normal mobile-optimized website. It functions almost like a native app with following jotted features

1. Offline support
2. Faster Loading
3. Security

Also, PWAs are not platform-specific and can be built with any framework. They don’t revolve around specific technologies or frameworks.

Let’s go over the core principles of Progressive Web Applications to gather a deeper and better understanding:

1. Reliability or Offline support

Regardless of the network status, PWAs are expected to launch. This can be achieved by using client-side proxies written in JavaScript i.e. Service Workers. PWAs should perform at an optimum level even in slow network conditions. Regardless of bandwidth and latency, the navigation inside the app should be smooth. In such scenarios, service workers help by caching lazy-loaded routes.

2. Performance

This is the most crucial metric for any web application. As reported by Google, if a site takes more than 3 seconds to load, 53% of users abandon it. The probability of users bouncing back increases by 32% if the page load time goes from 1 to 3 seconds. Similarly, if the page load time prolongs from 1-5 seconds, the probability of the bounce increases by 90%.

3. Rail model

For measuring the performance, the performance engineers at Google have developed a universal model called RAIL. By researching human interactions with computer programs a user-centric model RAIL was created. The RAIL model can be applied to all user-oriented software program like websites, desktop applications, mobile applications, and video games.

RAIL is basically an acronym for describing key performance metrics:
Respond, Animate, Idle, and Load.

This means that the response to user input should be in 100 ms, all the animations should run in 60fps, idle time should be maximized, and load time for displaying some content should be under 1 sec and become interactive under 5 secs.

4. Engagement

The essence of PWAs is that it should have the feel and the capabilities of native apps. PWAs can be opened without any browser controls on all major mobile platforms and can be installed on the user’s home screen. On desktop platform, PWAs can be added to docks and taskbar. Also, shortcuts can be added to the desktop.

Benefits of Progressive Web Apps (PWA)

Progressive web apps come with a package deal of some lucrative features.
1) Native apps fall in the size range of 200MB or more, while PWAs are way too light and can range in KBs.
2)  Native platform codes are not required
3)  The cost of acquisition is very low as it is easy to convince a user to visit a website than to install an app to get a first time experience.
4) Fewer efforts are required to build and release updates
5) Better support for deep links than the app store applications

The PWA battle: Apple vs Google

Did you know? Apple App Store generates 10 times more revenue per device in comparison to the Google Play Store.

Reason: Apple App Store has a strict manual review process and charges $100 per license to upload to the store. Whereas Google has a very relaxed review process which is automated and charges $25 per upload to the store.

Google aggressively promotes PWAs while Apple lags behind in the PWA support. The introduction of ServiceWorkers was very late and even today they don’t support or prompt users to add the app to the home screen.  While Apple focuses on their ecosystem, Google focuses on providing services to all devices.

Emerging markets

PWAs have a great emerging market and can make a major impact on the next billion users. Most internet users are traced via smartphones from regions like China, India, Brazil, Indonesia, and Nigeria. These regions hold a vital future for PWAs as they require 10x less data transfer.

The comparison of platform feature

There is no doubt that the web platform has advanced quite a lot in recent times but it still doesn’t provide support for basic capabilities of mobile apps. 

On iOS device, push notifications are not supported while on Android push notifications are fully supported. On desktop devices, notifications are only received when they are open.

There is an additional limitation such as USB, NFC, and Bluetooth are only supported on the Chrome browsers. Also, the device authentication is difficult as there is no way to authentic users on the basis of FaceID, TouchID, or Fingerprint on the web.

Final Words

In the light of above facts, obviously, some of the key features are missing in Progressive web apps. Still, the goals set by the progressive web apps can be followed and applied in native apps, especially those apps which are built using web technologies like React Native.

Go here if you would like to build your own progressive web application.

Flutter in Mobile App Development

Cross-platform app development is not just a buzz anymore. The industry has accepted it as an inherent property required for today’s market. Flutter is one software developer kit helping developers in this direction.

Working as one of the most reliable open sources, Flutter is applicable for both iOS and Android application development. Google has created Flutter with current digital app demands in mind. This SDK has proven to be helpful for online businesses in sectors such as e-commerce, food, and shopping. Flutter allows businesses to create mobile applications with advanced features such as geolocation, camera, storage, network, and much more.

Why is Flutter required in today’s market for App Development?

Flutter is soon gaining traction among developers for its ease in app development. Here are 5 reasons why Flutter is required for App development in today’s market.

1. Vast widget catalog

Using Flutter allows you to access multiple widgets in one catalog. Finding every widget organized in one place makes selection hassle-free. You can decide features and functionalities of your app and conveniently pick widgets. Dart helps you write app code and you can even include IntelliJ plugin to your application.

2. Open source enhances accessibility

Open-source development is another reason why Flutter is needed right now. Easy accessibility decides the success of any app. Which is why open collaboration brings user-friendliness to the table. An app design achieves a whole new level of scope with open source development. There is no other platform where you can find as many choices as in Flutter.

3. Easy app editing

While developing, an app has to go through multiple edits. Some features are added while others a removed. Flutter makes these changes easier. The platform provides Visual Studio code as well as Android Studio code. Using these integrations makes developed product smarter. Different variable types, function definitions and modules are used to create changes. In fact, a developer can also conduct push or pull via SCM service.

4. Dart matches Java features

Flutter gives you Dart that matches with Java in terms of feature similarities. That similarity allows developers to make a shift without any trouble. Editorial integrations, widget quality, and application features come together to make it a perfect kit for mobile app developers.

5. Single codebase for Android and iOS

With Flutter, mobile applications can achieve cross-platform functionality. A single codebase works on Android as well as iOS. So, there is no need to worry about shifting from one platform to the other and write the app from scratch. The app codebase works on both platforms, making your app more secure and protected in terms of patents.

All in all, Flutter is here to improve the standards of mobile app development projects. It is giving superior UI experience to the apps and providing feature addition capacity during an ongoing development project. The compatibility reaches the roof with Flutter, as it comes with customizable widgets.

However, all the benefits of Flutter come down to the expertise of the developers. Your team of mobile developers has to understand this technology and apply themselves completely. Companies that know how to leverage Flutter will lead mobile development to its future.

Hopefully, you feel ready to leverage this mobile development technology to your business advantage.

What to expect from the iPhone X

The new iPhone X was launched on 3^rd November 2017, with a slew of features never seen before on smartphones. The bold lines and new look are captivating the fancy of every iPhone fan across the globe.

Here are all the first impressions of iPhone X that will blow your mind.

1. New face ID feature

Apple promised to provide a convenient face scanning locking system and delivered it very well with iPhone X. The new phone allows people with different beard styles, glasses and even a hat to easily lock and unlock the iPhone X with the Face ID feature.

It takes seconds for the phone to identify the person and unlock the phone. As soon as you pick your phone, it unlocks and opens the home screen for you.

We can safely say that this phone has the best Face ID scanning so far.

2. Display

With a 5.8 inch, the display impresses users who like to watch a lot of video content on their phone. The size is not too big nor too small like the Plus version of iPhones. This one allows the user to hold the phone conveniently and offers better video experience as well. The length of the phone is top-notch that doesn’t make it seem very heavy.

3. No home button

This is probably the most visible change you can notice in the iPhone X. The home button has been replaced with a swipe up feature. You can swipe the bottom section up to explore the multiple tasks that it can offer.

This new feature allows the user to shift from one app to the other and then come back to the home screen by swiping back.

4. Wireless charging

Though this feature is not new in the mobile world, the wireless charging in iPhone X is highly impressive. The device supports the inductive charging based on Qi. This feature has definitely increased the convenience of using iPhone X to a whole new level.

5. OLED screen

Apple has shifted towards OLED with this phone. The display uses OLED that offers a good display experience. However, the display of Apple phone has always been exquisite. This time more vibrant colors have been introduced, which enhances the appeal of the wallpaper.

The phone is equipped to contain the OLED feature with certain steps to avoid screen issues. So, there is no need to worry about the threats you find on Android displays.

6. Beautiful design

The design of this iPhone version appeals so much to the eyes that you would not want to use a phone case. Apple has again done a great job in bringing an artistic appeal to their iPhone devices.

In closing..

Finally, the first impressions makes it clear that iPhone X is an incredible device with unique features. The device has taken huge leaps with the Face ID recognition and other specifications.

Do you know of any other feature that makes the iPhone X a truly one of its kind? Write to us and let us know.